
ASTRO is a local e-commerce company operating in the Jakarta Metropolitan Area (Jadetabek). Their main USP is their specialization of delivering their products in a fast-paced manner. This is dubbed as "quick-commerce".
ASTRO is a local e-commerce company operating in the Jakarta Metropolitan Area (Jadetabek). Their main USP is their specialization of delivering their products in a fast-paced manner. This is dubbed as "quick-commerce".
ASTRO is a local e-commerce company operating in the Jakarta Metropolitan Area (Jadetabek). Their main USP is their specialization of delivering their products in a fast-paced manner. This is dubbed as "quick-commerce".

The Brief
The Brief
The Brief
The Challenge
The Challenge
The Challenge
The Solution
The Solution
The Solution
ASTRO wants to promote their quick commerce service to the public and increase their brand awareness. As well as promoting the new features of their services.
ASTRO wants to promote their quick commerce service to the public and increase their brand awareness. As well as promoting the new features of their services.
ASTRO wants to promote their quick commerce service to the public and increase their brand awareness. As well as promoting the new features of their services.
Create a campaign strategy on promoting ASTRO's unique selling points while differentiating themselves from their competitors.
Create a campaign strategy on promoting ASTRO's unique selling points while differentiating themselves from their competitors.
Create a campaign strategy on promoting ASTRO's unique selling points while differentiating themselves from their competitors.
Create the tagline #DemiApapunCepat to emphasize its quick commerce service and use visuals to support the idea. Use ASTRO's icons to promote their IP and produce an advertisement video.
Create the tagline #DemiApapunCepat to emphasize its quick commerce service and use visuals to support the idea. Use ASTRO's icons to promote their IP and produce an advertisement video.
Create the tagline #DemiApapunCepat to emphasize its quick commerce service and use visuals to support the idea. Use ASTRO's icons to promote their IP and produce an advertisement video.


















